How To Grow Your XeeScore
Use XeeMe to change the game: Don't wait for accidental visits to your sites, instead make sure where ever you
were people visit your entire social presence. Share your XeeMe URL wherever you can.
1) Social Media Profiles
Start by ensuring that your XeeMe URL xeeme.comYourname
is on ALL your social media profiles. Add it to your Blog, Website, Facebook, LinkedIn, Twitter, Pinterest,
SlideShare, and so forth and don't forget your email signature!!!! Every visitor should be able to quickly
see your XeeMe and visit your entire social presence. See Quick Setup
2) Your Digital Signature
Always use your XeeMe URL xeeme.comYourname as a signature
pointing to your entire social presence. Each time you don't, you miss an opportunity to have people explore your
entire social presence. That means missing an opportunity to read about your other content and possibly
connect there. Also, if you don't, you can't track the social traffic.
3) Funnel ALL traffic through XeeMe
The most successful XeeMe networker show only their XeeMe URL and NONE of their profiles and networks. Every
time a visitor would click for instance directly on a LinkedIn link that visitor would not see the
variety of your networks you are on and you won't be able to track that visit. And reporting is not the only advantage.
If you only list your XeeMe on any of the networks, you also have to maintain changes only on XeeMe. If you add new
networks or remove those you are no longer active you only do it once.
4) Expand Your Reach
If you want to grow your reach, you will want to go outside your beaten path and explore new networks. And if you do,
your score will soar rapidly. If you explore new networks you typically get a high "Return On Engagement".
5) Be Just A Click Away
Even if your best friends know your XeeMe name by heart, give them a URL to just click on rather than having them
open a site and typing in a URL. Isn't it easier to just click xeeme.comYourname
then starting a new browser and typing a URL? The tiny XeeMe URL makes all the difference. Get your connections "home"
to your social base , whenever you have the opportunity.
6) Introduce Yourself With Your XeeMe
When you join new places, groups, or communities we suggest you always state "My entire social presence" when sharing your
XeeMe. That way people know what the link is all about. People don't want to go to a website but 'social presence'
7) Provide Good Description Of Your Links
Instead of being directive like "follow me" which is something the person will decide on their own, you may want to
help them understand what they will see. I.e. the content you are posting about...
You may say: "follow my tech story" instead.
8) Attractive And Inviting List Order
We found that XeeMe users with an attractive list order gains more visits to profiles than those with lots of multiple
A list that shows Facebook, Twitter, LinkedIn, Pinterest, YouTube, Klout... in that order and has LinkedIn groups
under groups is apparently more compelling than a very long list of many Twitter accounts.
9) Personal Bio
Have a personally written bio that gives visitors a quick idea about you. The more personal the better.
10) Keep People In The Loop
Post on "What's Up" what is important to you. If you are in need for new customers say so. If you want to be helpful
say it there. If there is an important event going on, post it there.
All the above measures have one objective: "Get a return on engagement, literaly by getting your connections and visitors
return to your social base and see your entire social presence". In order to be able to measure your entire social traffic,
you funnel all your social visits through XeeMe. All together you can measure progress and success by watching your XeeScore.
The XeeScore is computed by looking at the visits to your XeeMe (inbound social traffic) and from your
XeeMe to your social sites (outbound social traffic). In addition we look at the number of unique visitors
(uniques) and calculate an amplification factor (amp) by dividing outbound traffic through inbound traffic.
An amplification factor better than 1 means that for each visit to your XeeMe you get multiple visits to
your social media sites. All together it shows you a Return On Engagement by seeinhg how many people actually
visited your XeeMe and your sites after they saw your content, wherever you are in the social web.
The actual Algorithm: ((SQR((OutBound + uniques) * (SQR(OutBound/Inbound))) * (SQR(uniques)/100+1)) * 1.1
Please remember, the XeeScore is not about YOUR ACTIVITIES you can measure this through Kred, Klout and other tools.
XeeScore is essentially the "outcome" of those activities, meaning how many people want to get in touch with you or
your brand after they saw your content anywhere in the social web.
The XeeScore on your XeeMe or inside your application dashboard may vary from the one on the
Wall of Fame. The Wall of fame is a weekly summarization and stored
in a separate data store while the XeeScore on your XeeMe is updated daily and part of your
"DNA" which you carry around.
Intrigued? Just create your XeeMe and share it with your
friends, on posts, comments, tweets, on social media profiles, wherever you are.
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